Nigerian international Alex Iwobi penned a new contract last year with Arsenal and the Gunners are keen to tie Nigerian international down to new deal before the 2018 World Cup but both parties are far apart on their wage valuations.
The 21-year-old will have another three years left on his current deal at the end of the campaign.
However, the club’s top brass are keen to reward the attacker for forcing his way into Arsene Wenger’s first-team plans this season with a bumper new contract.
SunSport understands talks have begun between the club and player’s representatives, but there is still some way to go before a new long-term deal is agreed.
Iwobi signed a five-year deal worth £30,000-a-week in October 2016, but any fresh terms have to reflect his progress made in the last 12 months.
The Emirates academy product wants financial parity with other players of similar status at the club and the numbers mooted so far have not been high enough.
If new terms are not agreed before the end of the season, a successful World Cup campaign could strengthen his bargaining position over the North London side next year.